Marketing Strategy Examples: Learn From the Leaders
We are all familiar with the mega brands. Of course we are… they are the household names.
Ever wish that your small home based business, your direct sales business could be this powerful?
We might never have a major conglomerate in every nation in the world, but we certainly can learn Marketing Strategy Examples from some of the biggest dogs in the game.
Read on.
“Marketing Strategy Examples” From Some of the Biggest Names Out There
If we want to understand what makes some companies, even small ones stand out we must look at Marketing Strategy Examples.
Even some of the leaders inside of your company seem to be mega stars in and of themselves.
Their marketing and communication is purposeful and connects with their audience in a way that makes them stand out from down line distributors and all their competition.
Any person in a home based business would be well advised to understand that the big dog companies, the leaders inside of you company have a mission, and the mission isn’t to sell products.
The mission is to create significant positive change in their customers, the kind that makes the world a better place simply by helping people who need a solution.
Any business or business leader, whether it is the CEO of a mega company like McDonalds or a million dollar earner inside of your company, keeps a sole focus in mine and that is excellence.
Excellence in relationship building, excellence in marketing, excellence in social media advertising, and above all excellence in the value they give their customer.
That is why they are so stinking successful… it’s like everything they touch turns to gold. And do you know why this is?
Because they have the touch of excellence, it is what and who they have developed themselves to be.
“Marketing Strategy Examples”
So what can we learn from large company and direct sales leadership Marketing Strategy Examples?
To Do # 1: Create Fun to Share Content
Leaders take the time to understand what is excellent in the world of content.
They are not throwing up any old picture and hoping it sticks.
They find images and ideas so catching that they must be shared!
On a social media people share ideas, videos and photos take the time to create excellence in your content that demands to be shared.
To Do # 2: Guarantee your Content is Linked to Your Personal Webpage / Blog
The next part of the equation is to ensure that these ideas create content that is innately relevant to
- Your Business Objective
- Customer Interests
- Products
Every single leader in any company has a personal website. They are excellent, of course they have their own page, and this is where people come to be with them, to learn from them, to BUY from them!
Ensure that the content you are placing on social media leads somewhere, you always want to lead the customer away from the crazy loud world of social media and back to your quiet, product centered home on the Internet, your website / blog.
To Do # 3: Create Conversations
Leaders realize that their customer wants stories, they want interaction.
Social media makes it easier than ever to use Twitter, YouTube and Facebook to connect with your customer. Always remember, the social media page is not where leaders sell, they do that on their personal website / blog. Social media is just where they cultivate the relationships.
Don’t just publish and expect people to buy… actually interact with them!
To Do # 4. Leaders Tell Stories
Leaders allow the story to evolve as they interact and build relationships with customers. Use the excellence example and talk to your customers using all of the different media formats (video!) and social networks.
To Do # 5: Be Creative with Your Content
Leaders and marketing geniuses build sincere costumer partnerships. These relationships breed even more relationships because everyone wants to follow someone!
Build excellent content on your blog and on social media. Leaders fuel the conversations, they act in such a way that interaction naturally follows.
Your Turn: Are You Going to Be Excellent Too?
Do you create conversations with your marketing? How many people are talking about your stories on Facebook?
Is your content shareable, linked to your personal page and are you striving for personal excellence in everything you do?
