Do This NOW:
Trending Report for Network Marketing Fall 2015
Success of Video Marketing: Video Is Your Customer’s Choice for Content
Going into 2015 social media researchers and specialists spent increased effort in decoding what was going to be the biggest source of consumer engagement online.
By the time 2015 rolled around, video was shown to be the leader in dominating the social media arena as content of choice.
What this means for you, is that you must start investing your time in creating regular video segments, podcasts and vlog posts (video blogging). As we enter in the second half of 2015, all forms of video content will prove to be the form of content that your customer is looking for and engaging with! Customers are looking for more social engagement and more social engagement means that you hit your marketing goals.
Let’s take a deeper look at this current trend. On Facebook video is becoming the preferred method of interacting with posts. Facebook is attracting more than a BILLION video views per DAY.
You have seen the horrible posts that are attempting to be shown on Facebook. People are putting you into sales groups without asking, they are attempting to do all of their marketing through product posts, and well, it just isn’t working.
Challenge yourself today to be different and to stay on top of the current video trend. Your customers want to see YOU and get to know YOU. Nothing achieves this better than a video.
Do This NOW: Trending Report for Network Marketing Fall 2015
Not sure how to Rule YouTube? This VIDEO should help.
While you start to become an expert at YouTube, you will see that you also increase your subscribers. Nothing could be better for your business. Word to the Wise: If you say you are going to update and post new videos regularly then do not leave your audience hanging. Nothing generates followers faster than constant, valuable, content.
Looking to get your content shared and passed around? Facebook videos receive significantly more shares when posted on your personal and business page, than posting them on YouTube alone. Bottom line, sharing and engagement are at the heart of Facebook interactions.
YouTube is the best-performing social media platform to drive trackable sales. It’s the first, last or only platform touched.
As the graphic above shows, when YouTube started gaining momentum in 2011-2012, we see that at the peak in 2012, consumers were spending close to 74 BILLION minutes watching YouTube videos! Now you are going to tell me that it isn’t the content for you?!
Your goal is to convince and convert watchers to buyers. The key to achieving this is to shoot quick 3-minute videos, then cross-promote
and post your content on your personal blog / website and social media channels.
Here’s how you, the quick marketer, can jump on this 2015 video trend.
Do This NOW: Trending Report for Network Marketing Fall 2015
Create your own regular video episodes. Take a page from Meredith Dale’s playbook. I make quick videos roughly 3 times a week, post and share across all social media. My cost is under $1 per episode!
Provide your Audience with Five Types Of Key Content: Use “They ask, you answer” approach. Record your answers to commonly asked product questions, record recently released company information, and record any information that you find in forums you are a part of. If someone asks a question you make a video!
Get your customers into the act. Videos captured with a smartphone are much easier than writing a review. Make it easy for customers by setting up an area of your establishment to encourage them.
So tell me, what type of video are you going to make today? I would love to hear your ideas in the comments below.
Know someone who would benefit from this information? Please feel free to share on your favorite social media site.
